Welcome to the era of
high-definition colour
with high-coverage results.
Innovative hybrid technology
An innovative formula with Glucamine Nature Tech, a hybrid technology that provides maximum coverage and ultra-real colour.
Double pigmentation power
Greater penetration and clarity of colour thanks to a new evolution in the pigment release system.
Vegan collagen
An innovative biotechnological complex to give both hair and scalp additional resilience and protection.
UNDER
An anti-age permanent colour system for an ultra-real, ultra-natural colour boost without limits.
Glucamine Nature Tech
Our hybrid technology boasts the first naturally sourced alkalising agent, obtained from biodegradable plant sugars, and low ammonia content.
Double colour fill
Unlike conventional high-coverage colouring systems that only coat fibres, Under’s colouring pigments penetrate into the hair cortex of each hair strand working towards the surface.
Vegan collagen care
A triple-action complex that regenerates hair structures, increases the elasticity and resilience of hair fibres, and protects the scalp by creating a barrier against external aggressors.
Outstanding hair quality
- 100% grey hair coverage
- 95% extra colour fill
- 95% higher hue intensity
- 96% more luminosity
- 95% hue reliability
- 96% improved hair condition
- 5 times more resilient
- 2 times more breakage-resistant
Professional assessment of 512 applications on volunteers.
Eco-designed for our planet
Clean, biodegradable, vegan formula
Up to 93% natural origin ingredients.
100% circular, sustainable, recyclable materials
Made with 95% recycled aluminium. FSC-certified materials.
Sustainable manufacturing process
Produced with electricity from 100% renewable sources.
Under is green chemistry and the latest biotechnology working together.
It's the colouring cream with high-definition coverage and hybrid technology for an ultra realistic, ultranatural colour boost without limits.
